Conveying Brand Warmth, Fearlessly Bearing Social Responsibility | Luxshare Honored with the 12th Public Welfare Festival '2022 Annual Responsible Brand Award'

On December 28, 2022, one of the most influential events in the field of Chinese public welfare and charity, the "12th China Philanthropy Festival," took place in Shanghai. Luxshare was honored with the "2022 Annual Responsible Brand Award" for its outstanding performance in shouldering social responsibility and actively engaging in philanthropic actions.

The China Philanthropy Festival, established in 2011, is the first festival in China named "Philanthropy" initiated by the collaboration of mass media. After more than ten years of development, it has become the most influential annual event in the field of Chinese philanthropy and charity. The festival aims to promote the spirit of philanthropy, advocate philanthropic actions, and serve as a crucial platform for in-depth dialogue, collaboration, and communication among various stakeholders. This year's festival invited over a thousand representatives from the philanthropic, business, academic, and media sectors to attend both online and offline. With more than 200 prominent figures as keynote speakers, over 300 media outlets participated, and various responsible brands across industries joined hands to organize the 2022 Corporate Social Responsibility Carnival, collectively building the power of business for good.

Conveying brand warmth and bravely shouldering social responsibility, Luxshare, as a listed company with a caring approach, consistently adheres to the standards of corporate citizenship and strives to fulfill corporate social responsibilities. Through diverse philanthropic activities, Luxshare contributes its solutions to global social issues. The company always keeps in mind its responsibility as a publicly listed enterprise, embracing and giving back to society with its warmth. In the past year, Luxshare has engaged in a series of social welfare activities across various domains, dedicating efforts to rural revitalization, caring for vulnerable groups, promoting community development, and participating in disaster relief during the pandemic. The company steadfastly supports local community development, collaborates with multiple stakeholders, and actively participates in various philanthropic initiatives to promote the health and development of local communities, bringing warmth to all involved parties.

By taking concrete actions to convey warmth and beauty in the world, Luxshare aims to bring more positive energy to society. With a philanthropic mindset, the company practices long-term brandism through both actions and thoughts, contributing to the elevation of brand value. In the future, Luxshare will continue to adhere to its original intentions, bravely shoulder social responsibilities, sustain philanthropic efforts, and create more meaningful value for society. It will showcase its role as a "responsible brand," spreading the uplifting and benevolent power to contribute positively to the world.